DBRS: DHX Media notes BB(low)

DBRS said it assigned a provisional issuer rating of BB (low) to DHX Media Ltd. and a provisional rating of BB (low) with recovery rating of RR4 to its proposed new senior unsecured notes.

The trend is stable.

The ratings are based on the company’s strong brands, underlying stability and growth potential of children’s content and the potential associated with the growing popularity of digital distribution platforms, DBRS said.

The ratings also consider increasing competition, exposure to constantly evolving consumer preferences and risks associated with potential regulatory change and growth through acquisition, the agency said.

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