SNAP Interactive plans to price public offering of shares and warrants

Bookrunner Roth Capital assists; deal will fund acquisition campaigns

By Devika Patel

Knoxville, Tenn., Oct. 1 - SNAP Interactive, Inc. will conduct a public offering of common stock and warrants, according to a Form S-1 filed Tuesday with the Securities and Exchange Commission. The deal has a 30-day greenshoe option.

Roth Capital Partners is the sole bookrunning manager.

Proceeds will be used to invest in user acquisition campaigns and for general corporate purposes, including working capital.

SNAP provides social dating applications and is based in New York.

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